9 1/2 EXEMPLARY THOUGHT EXPERIMENTS

Abstract

Where is the face in interface?

Where is the soft in ware?

What is soft and where?

What happens when a woman whose private acts of abjection (emotional labour, unpaid domestic work) that support—against her will—a political and economic status quo that perpetuates her situation, is offered a range of online platforms on which to screen her self?

How does a woman in front of a screen begin to develop an online persona from which to perform this self? A number of thought experiments demonstrate (as demonstration is a screen mode) some of the available modes and their parameters.